Google Enhanced E-Commerce

The Google Enhanced E-commerce Add-on for CS-Cart enables you to easily integrate Google Analytics with your website, allowing for effortless tracking of user data collection in Google Analytics. This add-on simplifies data collection from customer logins to product views, cart additions, and purchases. Users can easily create and manage their tracking events, enhancing insights into user behavior with ease.

Features:

• Seamless Integration: Connects Google Analytics smoothly to your e-commerce website.
• Easily Tracking: Easily monitor user data collection on Google Analytics.
• Simplified Data Collection: Streamlines gathering customer login, product views, cart addition, and purchases.
• User-Friendly Interface: Simple setup and management of tracking events.
• Customizable Tracking: Tailor tracking events to fit your specific needs.
• Automated Reporting: Receive automatic updates on key metrics.
• Quick Setup: Get started swiftly with an intuitive setup process.
• Reliable Support: Access assistance for any questions or issues with ease.
• Real-Time Monitoring: Track data in the moment for immediate insights.

Installation:

How to install Addon

https://store.ecarter.co/blogs/how-to-install-addon/

Configuration

Let's Check How the addon works

• Go to the General tab.
• Items for menu: You can directly access the Track Events in the Marketing menu. 

• Switch on the Settings tab.
• Google Analytics account number: Enter the Google Analytics account number.
• Use User ID function: Enable the use user ID function setting for tracking your Google Analytics account.
• IP Anonymizer: Enable the IP Anonymizer setting to hide the IP address.

How to Create Google Account Number in Google Analytics

• Go to the google analytics & create the account.

• After creating the account click on the Google marketing platform.

• And then choose the Analytics.

• Then Analytics page will be open.
• Click on the Admin.

• Click on the Data stream.

• The data stream page will be open.
• Click on the web.

• The setup data stream page will be open.
• Here you paste the website URL.
• Click on the Create data stream.

Here you see the web stream detail.

• Copy the Measurement ID.

• Paste in the Google Analytics account number setting.

How to create the Track Event

• Go to the Marketing>>GA4.

• Track event page will be open.

• Click on the (+) icon.

• Type: Select the Product page.
• Select the search product.
• Click on the Create button.

Create the Track Event Event in another Way

• Type: select the other type.
• Name: Enter the product name.
• Category: Enter the category.
• Action: Select the Action.
• Label: Enter the label.
• Event Value: Set the event value URL
• Click on the Create button.

• Open the created track event product on the storefront.

• Click on the add to cart.

• And then go to the google analytics.

• Click on the report.

• Select the real-time.

• Here you see the real-time overview.

Addon-Version:

Version-1.0

Supported Versions:

CS-Cart, CS-Cart Multivendor 4.8.x, 4.9.x,4.10x,4.11x,4.12,4.13x, 4.14x, 4.15x, 4.16x, 4.17x, 4.18x

Support:

This app is developed and published by Ecarter Technologies Pvt. Ltd., a CS-Cart developer. You are guaranteed quality add-ons.